Here's a couple quotes from the article you can read here: SMS Mobile Coupons
Mobile coupons are being embraced by consumers, but not all mobile offers are created equal, with 42.3 percent of consumers preferring SMS-based coupons over bar code scanning and push notifications, according to a new report from RadiumOne.
With all of the options out there, SMS is still the easiest most effective marketing tool for mobile. Check out the next quote and realize OptSpot makes adoption as easy as it comes and makes redeeming coupons even easier with our new coupon redemption on the tablet screens!
Key advertiser best practices for mobile coupons uncovered by RadiumOne include avoiding multi-step redemption processes, tailoring mobile coupon offers to everyday consumer products, pushing relevant offers to mobile shoppers via SMS text and leveraging in-app loyalty programs that automatically redeem mobile coupon offers.
You know what happens when you assume...right?
Just because YOU know you offer online ordering, delivery, catering, weekly specials and more, doesn't mean your customers do. Building a text database is there for you to communicate and remind customers of your services. If you haven't touched base with your customers lately and reminded them about your additional services, now would be a great time to do it.
If you need help sending a text blast, just click in the search field on the right hand side of this blog page (or go to the bottom of this page if you're viewing from your mobile phone) and search 'Send a blast', then you can watch a short video to show you how to do it, or just email firstname.lastname@example.org and we'll help you out!
Here's a great article on how SBux is using SMS to connect and engage their customers: Click here: Starbucks.